Byrdie announces its fourth Byrdie Beauty Lab, an open-to-the-public day of panels, classes, treatments, experiences, and samples, presented in person by the beauty and style publication for the first time in three years.

The event takes place Saturday, Sept. 17th, from 10 AM to 5 PM, at Chelsea Industrial, 535-549 W 28th Street, New York, NY. Admission is free.

Byrdie Beauty Lab brings to life the brand’s mission – to celebrate individuality and empower our readers to find confidence, community, and joy through beauty and style.

The Byrdie Beauty Lab 2022 includes both mainstage presentations and one-on-one services.

On the mainstage, guests can experience masterclasses with industry professionals, a panel discussion celebrating Latina women in the beauty and wellness industry, and a live discussion on the Black hair experience from Byrdie’s award-winning Crowned series. 

The day will also include experiences and services like makeup touch-ups from TooD, baby hair styling from Baby Tress, and a Sculpting Service by Skin Gym. RSVPs for the services are not required, though they are recommended.

“The world has changed dramatically since Byrdie last brought our community together in person. Covid didn’t exist, many of us went to an office every day—wearing clothes other than sweats.” says Hallie Gould, Byrdie’s Senior Editorial Director. 

Gould adds, “I’m so excited we’re finally able to gather in person this year, to connect with our readers and have genuine fun with beauty again.”

Byrdie Beauty Lab sponsors include Ulta Beauty, L’Occitane, and Strivectin.